Retail vs.
Atelier Direct
| Attribute | Conventional Retail | ◆ Atelier Direct |
|---|---|---|
| Construction | Fused or half-canvas | Full floating canvas, hand-padded |
| Production | Factory, at volume, on blocks | By hand, to your measurements, once |
| Pattern | Standard block, adjusted | Drafted entirely to your form |
| Fittings | None (RTW) or 1 (MTM) | 2–5 fittings, depending on tier |
| Lining | Machine-sewn | Fully hand-sewn |
| Buttonholes | Machine-cut | Hand-stitched with silk thread |
| Alterations | Limited by fused construction | Unlimited — hand-sewn throughout |
| Retail price | HK$30,000–50,000+ | From HK$12,800 direct |
Select Your
Commission Tier
ENTRY
MTM & Bespoke · Hand Crafted
Handcrafted to your measurements. Full floating canvas, hand-padded, hand-sewn throughout. The same construction supplied to major international tailoring houses — available to the private client at atelier rates.
MID
Premium cloth selection
Step up in cloth quality — Super 160s and above, cashmere blends, and seasonal specialities. The same handcrafted construction, elevated through the selection of cloth.
INVESTMENT
Elevated cloth selection
The finest wools, cashmere, and exotic blends. Each garment is a considered investment — built to last decades, altered as the wearer evolves, and finished with bespoke hardware and hand-embroidered details.
ULTRA
Limitless Fabrication
At the pinnacle, a commission becomes something else entirely — a singular art object. Loro Piana cloth of the highest grade, bespoke hardware, and construction techniques unchanged for a century. Each garment is made once, for one person, by a single craftsman.
From Brief
to Delivery
Submit a Brief
Complete the enquiry form or contact us via WhatsApp. We will respond within one business day to arrange a consultation.
Consultation
A private consultation — in person in Hong Kong or by video call. We discuss your requirements, occasion, cloth preferences, and timeline.
Cloth Selection
We present cloths from our library — Vitale Barberis, Loro Piana, Holland & Sherry, Dormeuil, and others — selected for your commission.
Measurement & Pattern
Full body measurement and pattern drafting. For bespoke commissions, a unique pattern is created for you and retained on file for future orders.
Construction
Your garment is constructed entirely by hand. Full canvas, hand-padded, hand-sewn throughout. Production time: 8–12 weeks for bespoke, 4–6 weeks for MTM.
Fittings & Delivery
Two to five fittings depending on tier. Final delivery in Hong Kong. Your pattern and measurements are retained for future commissions.
Where We Stand
Our production sits at Tier I — alongside the world's finest handcrafted tailoring houses. The difference is that we offer direct access, without the retail intermediary.
WHERE CRAFT MEETS COMMERCE
A construction and fabric quality index across major ready-to-wear suiting brands. Ranked by canvas type, hand-finishing, and cloth sourcing — not retail price.
Full floating canvas, hand-padded lapels, hand-sewn buttonholes, hand-felled linings. Cloth sourced exclusively from the top tier of Italian and British mills — Loro Piana, Holland & Sherry, Scabal Goldline. At this tier, every garment is produced by hand, to order, by a single craftsman — not on a production line.
The houses at this tier represent the ceiling of ready-to-wear production. Atelier Direct garments are produced by a single craftsman, entirely by hand, to your measurements and specifications. The cloth is the same. The construction method is the same. The difference is that no two garments are identical — each is made once, for one person. Available to private clients from HK$12,800.
Index based on publicly available construction specifications, fabric sourcing, and industry assessment. Tier placement reflects production quality, not brand prestige or retail price. Individual product lines within brands may vary.
What Will It Cost?
Use the guide below to estimate your Atelier Direct rate before submitting a brief.
What Will It Cost?
Answer three questions for an indicative Atelier Direct rate. All prices reflect direct production — no retail intermediary.
Access Is
By Enquiry.
Submit a brief and we will advise on the appropriate tier, production timeline, and direct rate for your requirements. All enquiries are handled with complete discretion.
◆ Atelier Direct · Handcrafted to Order · From HK$12,800